Frequently Asked Questions

Find answers to common questions about AdFlow’s features, setup, and billing.

Getting Started & Onboarding

To sign up and connect your Google products, you must sign in with a Google account that has access to both your Google Merchant Center and Google Ads accounts.

Once signed in, simply select the Google Merchant Center and Google Ads accounts you want to use. Please note that these two accounts must be linked.

It depends on your store size and ad goals. If you’re running Google Shopping campaigns actively, we recommend one of the paid plans for full access to AI optimizations and custom labels. You can upgrade or downgrade at any time.

To uninstall, simply go to your Shopify Settings, then Apps & Sales Channels, and click “Uninstall” next to AdFlow. This will cancel your subscription automatically. Note that any remaining billing for the current cycle is handled by Shopify.

Setting Up Your Feed

Once the app is installed and you’ve connected your Google Merchant Center and Google Ads, go to the “Feeds” section and click “Export Feeds to Google.”

This process may take a few minutes to complete.

No problem! AdFlow can integrate with your existing Merchant Center feed, so you can optimize your product data without any disruption to your existing shopping ads. Just click on “Remap feeds” to sync our app with your Google Merchant Center account.

Accounts and Users

You can invite teammates or collaborators by managing their access to your apps in your Shopify stores through Roles.

Navigate to the user settings and then, under “Roles,” find the user you want to remove and click “Delete.” This action is immediate and irreversible.

Billing

If you are subscribed to a paid plan, you will be charged the day you sign up for that plan, and in upcoming months on that very same date. For example, if you signed up for the plan on August 5th, you will be charged on the 5th of each following month unless you end your subscription.

If you subscribe on the 31st of a month, in the following months you will be billed on the 1st. This means that if you subscribe on October 31st, you will be billed on December 1st, and after that on the 1st of every month as long as you are subscribed.

To cancel your subscription, you can either uninstall the app or downgrade to the free plan. To uninstall, go to your Shopify Admin, navigate to Settings > Apps and sales channels, find AdFlow, and click “Uninstall.” To downgrade to the free plan, go to the AdFlow app in your Shopify admin and select the free plan option on “Plans”.

 

Your cancellation will take effect at the end of your current billing cycle, and you’ll continue to have access to all paid features until that time. If you are on a custom plan, please contact your dedicated account manager to process the cancellation.

We do not offer refunds for our services. However, when you cancel your subscription, you will retain access to all paid features until the end of your current billing cycle.

Custom Labels

On the free plan, you can only set up one custom label. If you wish to set up more than one custom label automation, you need to upgrade your plan.

You can set up your custom labels in two ways: based on attributes or based on metrics.
  • Based on attributes: Use product data such as title, description, category, product type, and more.
  • Based on metrics: Use performance data from your Google Ads account—such as conversions, conversion value, ROAS, or clicks—or from Shopify, such as units sold or orders.

You can perform the following actions when configuring your custom labels: combine, rename, empty, or static value. All of these options except for empty support conditions.

  • Combine: Allows you to combine more than one attribute.
  • Rename: Assign an existing attribute to your custom label.
  • Static value: Enter a value of your choosing.
  • Empty: Remove or clear values from the custom label.

AI Features

Our AI optimization analyzes your product feed and automatically improves key elements to boost your ad performance. It optimizes product titles, descriptions, and it chooses the best image to make your products more appealing and relevant. It also enhances your feed by filling in missing attributes—such as color, sizes and materials—ensuring your listings are complete and compliant with Google Merchant Center requirements.

You have complete control over all AI-generated content before it goes live. Once the AI has optimized your product titles, descriptions, or other attributes, you can preview the changes directly in the app. This allows you to review, edit, or fine-tune any suggestions to ensure they match your brand’s tone and messaging. We recommend carefully checking all titles and descriptions for accuracy and relevance before saving and publishing them to your product feed.

With both our free and paid plans, you can generate your product attributes with AI—such as titles, descriptions, and images—up to two times per month. This limit helps maintain feed stability and ensures your changes have time to take effect in your campaigns.

You can manually edit your product titles, descriptions, and images as many times as you want.

If your business requires more frequent optimization with AI, simply reach out to our team. We can discuss your needs and set up a custom plan that allows for additional edits without disrupting your feed performance.

Still have questions?

Contact our support team for personalized assistance with your AdFlow setup.